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Digital Marketing

digital-marketing-thumbMarketing is the process of communicating the value of a product or service to customers, for the purpose of selling the product or service. It is a critical business function for attracting customers.

Digital marketing is marketing using electronic devices such as computers, tablets, smartphones and cellphones to engage with customers and other business partners.

Internet Marketing is a major component of digital marketing.

The digital marketing process uses a variety of digital channels such as email, video, social networks, QR codes and others.

Although internet marketing is a big part of digital marketing, some techniques and practices are not dependent on the internet such as mobile phones, display ads, sms marketing and more.

For more information on marketing using digital means click here.