Searches on mobile devices have grown 5 times in the past two years and today, over 65% of all local searches are done on a mobile device. The power to be visible and to connect makes mobile access imperative. There are many ways to engage your audience via mobile, but mainly there are mobile apps and mobile optimized websites (friendly and well performing).
A website specifically designed for mobile internet access provides a positive and well remembered experience for the person browsing your website. In addition it is a powerful marketing tool. Mobilized websites allow businesses to reach out to new customers that use mobile devices as their primary web search and shopping tool. For more information on Mobile Websites click here.
A mobile application (app for short) is specially designed for communication with your customers or members. The mobile app is downloaded onto the person’s smartphone or tablet. Customized apps help companies retain customers and offer them loyalty programs which include push notifications. Mobile Apps are the perfect mobile marketing tool to increase customer loyalty and nurture customer relationships. For more information on Mobile Apps click here.